Who We Are
We are passionate believers in the profound impact strategic marketing & product management expertise has to help build a stronger growth engine.
Accelerate Marketing was founded because without the right marketing strategy and ability to effectively execute it, companies with great products get left in the dust by competitors or see their revenue growth stall out. Knowing when to bring in expertise to build a stronger marketing and product management organization and ensure you have the right team in place with a sales-focused marketing plan can be challenging – particularly when you don’t need someone around permanently on a full time basis.
Elizabeth Dunn Andreini, President
As the President of Accelerate Marketing, LLC, Elizabeth is the “secret weapon” CEOs turn to at key growth points when they need to transform marketing and product management to grow their customer base, increase revenue & scale their business. Elizabeth is a pragmatic strategist, experienced at working with rapidly growing companies and driving high impact change.
In addition to providing experienced executive insight and guidance, Elizabeth often works as an interim CMO or VP to provide the hands-on leadership needed to re-architect marketing and product management and improve execution from the inside. With a talent for building and leading teams, Elizabeth effectively builds the foundations needed for growth.
As an experienced entrepreneur, Elizabeth’s background includes over 25 years of experience globally in marketing & product management, business development and international sales. She has experience in a variety of diverse industries, from healthcare to technology to a franchise restaurant. Prior to founding Accelerate Marketing in 2006, she worked in both corporate and early stage environments; her career includes executive and senior marketing positions with companies such as AMS/Vertafore, UniSite Software, NetReflector and Captura, among others.
Elizabeth is a regular blogger sharing her expertise on marketing and product management with Puget Sound’s CEO community. For almost 10 years she shared the benefit of her years of experience and insight as a guest lecturer on pricing and distribution strategies for the senior-level Entrepreneurial Marketing class at the Michael G. Foster School of Business at the University of Washington.
Elizabeth has an MBA in Marketing and International Business from the University of Washington and a BA degree in economics from Claremont McKenna College. She also received a certificate in Wine Marketing & Sales from the Northwest Wine Academy at South Seattle Community College.
In her spare time, Elizabeth enjoys wine tasting, traveling and combining the two for even more fun adventures.